本文是《Agents for Customer Engagement at Scale | 规模化客户互动:用 Salesforce Go 设置潜在客户培育代理》的练习操作步骤。阅读原文请见:Agents for Customer Engagement at Scale | 规模化客户互动:用 Salesforce Go 设置潜在客户培育代理。
1. Enable Engagement
- On the Agentforce for Sales page, under Start with an Agent Template, toggle on Engagement.
- Click Turn On in the dialog box and wait for the agent to be enabled.
2. Manage Access for Managers and Users
- Next to Manage Access for Managers and Users, click Manage.
- Under the Use Engagement Agent tab, change the dropdown to All Users.
- Locate OrgFarm EPIC and check the box, then Assign and Done.
3. Configure Einstein Activity Capture
- Click Go To Setup next to Configure Einstein Activity Capture (EAC).
- Click Start Set Up, select Google, then Next.
- Select User Level, then Next.
- Enter
Welo Connection, then Next. - Review Sync Settings → Next, then Advanced Settings → Next.
- Add OrgFarm EPIC to the Selected list, then Next, then Finish.
- Close the tab and refresh the Salesforce Go page.
4. Manage the Agent's User Record and Email
- Next to Manage Agent's User Record and Email, click Manage.
- Click the Agent's User Record dropdown and select + New User (refresh if needed).
- First Name
Sales, Last NameAgent, then Create. - Click Next, then Connect Account.
- Check the terms box and click Next.
- Click Connect My Google Account and link your email and calendar, then finish.
5. Configure Data for Your Agent
- Download the [Welo Company FAQ](https://developer.salesforce.com/files/Welo_Company_FAQ.pdf).
- Click Go to Setup next to Configure Data for Your Agent.
- Click Add Data, then Upload Files.
- Name:
Welo Customer Policies Library; click Upload Files and select Welo Company FAQ. - Click Save and wait until status shows Uploaded.
6. Build a New Sales Agent
- Next to Build and Manage Agent, click Go, then Get Started.
- Click the Engagement template, then Continue.
- Agent Name
Lead Nurturing, Company NameWelo, paste the Company Description, then Save and Continue.
7. Configure Email Settings
- Paste the Primary Value Proposition and Key Achievements.
- In Preview Email, select lead Sandra Eberhard and click Generate Preview.
- Click Continue.
8. Test Agent Responses
- In Preview Email, select lead Andy Young.
- Paste the sample customer question and review the response.
- Click Continue.
9. Assign Prospects to Your Agent
- Toggle Leads on.
- Check Lead is created or updated.
- Set Take Action When to Custom Logic (AND, OR, NOT).
- Add three conditions: Industry Equal
Finance; Rating EqualWarm; Rating EqualHot. - Set the custom logic expression to
1 AND (2 OR 3). - Click Save, then Continue twice.
10. Review and Activate
- Review the configurations and test in Preview Email.
- Click Activate Agent.